Global Challenges


About 40% of the produced plastic is being disposed within 1 year (primarily packaging material).

Changing the world

Global Challenges

Waste, and especially plastic waste, is a major global challenge.

Worldwide, millions of tons of post-consumer used plastics are constantly accumulating. Only part is currently being recovered or recycled, and the rest is still going to disposal.

The natural degradation of polyolefin plastics takes hundreds of years. Along with the constant growth in population and the limit of land, the challenge is finding new means to minimize the abuse of our natural resources.

Municipalities, local authorities and the communities-at-large encouraged by legislation have created regulations for waste management, aiming to reduce the amount of waste disposed of in landfills, through selective collection, reuse, recycling and recovery of various solid waste.

Fluctuating Oil Price

Petrochemical derivative products are in constant demand, while the supply of crude oil, (the raw material for the production of Petrochemical products) is volatile and prices fluctuate continually. For several years the price of oil has been extremely volatile. While the oil market is complex, such erratic price fluctuations for one of the world's most important commodities is a growing cause for alarm.

Volatility damages both consumers and producers. Extreme changeability in price is persuading energy users to reconsider their dependence on oil.

For those who rely on oil, it is crucial that substitutes and derivatives be found. Moreover, natural resources of crude oil are limited and oil excavation becomes more and more expensive.

Disruptive technologies such as CLARITER’s, which improve crude oil utilisation, are in great demand.

Social Unrest

Social unrest, demand for job creation and development of SME markets is a global issue. For many years social unrest was limited to emerging and under developed markets, but not anymore.

The requirement for domestic stability, the need for disruptive technologies, job creation and development of entrepreneurial sectors is at the backbone of almost every government, including developed countries.

CLARITER’s sustainability looks not only at environmental and economic impact but also focuses on social impact, which includes job creation, knowledge transfer and development of Small & Medium Enterprises.


About 40% of the produced plastic is being disposed within 1 year (primarily packaging material).